akelley Author

Allison Kelley is on the Marketing team at TMP Worldwide Chicago. Since 2009, she has worked to tell brand stories for a variety of industries including nonprofit, HR, digital marketing, small business, entrepreneurship, travel, and B2B. Her work has appeared in The Washington Post and Chicagoist, among others.

Allison KelleyWritten by

Don’t Let Flashy Tools Eclipse Your Hiring Goals

Attraction & Engagement, Brand Activation, Recruitment Marketing, Tracking & Optimization| Views: 379

See what we did there? By now you’ve heard that today, the United States will experience the first coast-to-coast solar eclipse in 99 years. What does that have to do with...

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Allison KelleyWritten by

3 Ways to Stand Out in a Candidate-Driven Labor Market

Attraction & Engagement, Brand Activation| Views: 306

Last week we launched our Guide to Creating Candidate Personas and we examined how they can help you attract and retain top talent. The takeaway? Understanding candidates is...

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Allison KelleyWritten by

A Guide to Creating Candidate Personas – Download Your Free eBook

Attraction & Engagement, Brand Activation| Views: 199

Looking to hire new talent? Look first at your own employees. The characteristics, skills and backgrounds of your best performers provide important insights into what types of...

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Allison KelleyWritten by

5 Inspiring Places to Write This Summer for People Who Hate Writing and Being Indoors

Attraction & Engagement| Views: 90

There’s no perfect time and place to write. But think of the blogs and authors you follow that regularly produce great content. They don’t have superpowers; they are just...

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Allison KelleyWritten by

It’s Not You, It’s Your Job Description: How Customization Can Keep Your Candidates Engaged

Attraction & Engagement| Views: 114

We live in an era of mass customization. From Netflix to Spotify to Blue Apron, consumers have the power to create a life tailored to their exact needs. So why should an...

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