Recruitment Marketing

Why Companies Need a Marketing Strategy Dedicated to Recruitment

July 19, 2018| Attraction & Engagement, Brand Activation, Recruitment Marketing| Views: 2080

It’s a common assumption that, because recruitment marketing has the word “marketing” in the term, it should be left to a general consumer marketing team to handle....

Written by Kate Hamilton

5 Recruitment Marketing Trends You Should Know in 2018 and What to Do About Them

June 14, 2018| Recruitment Marketing, Social Recruiting| Views: 3422

Trends and statistics can tell us a lot about what’s successful. When it comes to social media, these facts inform our strategic direction and help us reach our goals. In part...

Written by Shawn Paul Wood

May the Source Be with You

May 4, 2018| Attraction & Engagement, Recruitment Marketing| Views: 1436

It’s a day that nerds everywhere have circled on their calendar. From cosplay to collectibles, movie trivia to marketing, May 4th is a special moment every year. May the 4th is...

Written by Shawn Paul Wood

Five Ways to Understand and Utilize Diversity Hiring Practices

April 17, 2018| Attraction & Engagement, Candidate Experience, Recruitment Marketing| Views: 1500

DIVERSITY HIRING (n.) Hiring practices based on merit with special care taken to ensure procedures are free from biases related to a candidate’s age, race, gender, religion,...

Written by Shawn Paul Wood

Google Becomes a Storyteller While Recruiters Make a Friend

February 28, 2018| Attraction & Engagement, Recruitment Marketing| Views: 1717

If you consider that more than 80% of all consumer Internet traffic by 2020 will be video content, that is a deluge of potential incoming apply clicks – if you have video to...

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