content marketing

The Importance of Media Mix in the Candidate Journey

April 10, 2019| Attraction & Engagement, Candidate Experience| Views: 1021

Within the recruitment marketing sphere, there are a range of KPIs to measure your success — it could be 500 diversity hires for a particular role, brand building (like...

Written by Kate Hamilton

4 Tips to Maximize Your Content Creation

July 10, 2018| Attraction & Engagement, Content Development| Views: 2080

In today’s information-saturated universe, it can feel like the content you’re developing quickly becomes just another drop in the bucket. Content creation increasingly has...

Written by Kate Hamilton

5 Recruitment Marketing Trends You Should Know in 2018 and What to Do About Them

June 14, 2018| Recruitment Marketing, Social Recruiting| Views: 3810

Trends and statistics can tell us a lot about what’s successful. When it comes to social media, these facts inform our strategic direction and help us reach our goals. In part...

Written by Alexis Nash

Decisions, Decisions: Maintaining Strategic Focus and Creative Agility Among Recruitment Marketing Teams

November 7, 2017| Brand Activation, Content Development, Recruitment Marketing| Views: 2522

This week, a coworker and I dined at a funky stir fry and salad bar in downtown Chicago with a techy twist: Our orders were fully customizable via a kiosk ordering system. The...

Written by TMP Worldwide

The Five P’s of Employee-Generated Content

January 19, 2016| Content Marketing| Views: 2562

Dollar for dollar, there is nothing more powerful, authentic, and compelling than employee-generated content. It can tell a direct and immediate story that cuts through...

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